Scalawags Whitefish & Chips
Business Case Study
Brian Parker, a five star chef with Marriott Resorts, opened his own restaurant, Scalawags Whitefish & Chips, in Mackinaw City, MI, and it has since become a family favorite 9 locations in the state of Michigan.
Brian's sister, Suzy Sherman and her husband Phillip along with Andy Hendricks opened a Scalawags restaurant in Rochester Hills, MI in March 2007. They wanted to add a wall mural in the hallway that connects the front and rear of the restaurant.
Murals Your Way Solution:
Suzy began searching for water and lake-related murals online and found the Murals Your Way website. She was thrilled to learn they could produce a custom wall mural from an original photograph. She raided her mother's photo albums and found the perfect picture of her father on a fishing trip at Whitefish Lake in Ontario, Canada. "Your staff was very helpful and instructive, and helped me decide what would be the optimal size of the mural," said Sherman.
"Murals Your Way guided me through the process wonderfully, your prices are very reasonable, the product is of high quality and it was very easy to mount using the directions included. Murals Your Way is a 15 out of 10!" — Suzy Sherman
"The mural of her father was installed on the wall facing the entrance so it is the first thing that draws your attention when you enter the restaurant. It
was just like putting up wallpaper. It only took us about a half hour to mount. The generous overlaps made aligning the three panels quite easy. The vinyl is sturdy, which aided in mounting the mural, and makes cleaning easier.
"When we finished the installation and trimmed the mural with cedar panels, we stood there smiling. It was like having our father overlooking our venture together."