HomeFranchise Branding With Custom Murals and Signage

Franchise Branding With Custom Murals and Signage

Building Consistency Through Visual Experience

By: Ahroon Y.
Date: October 9, 2025

Word cloud wall mural of coffee related words in a cafe

Branding That Goes Beyond the Logo

For franchise systems, brand consistency isn’t just a marketing goal — it’s a customer expectation. Whether someone walks into your location in Phoenix or Philadelphia, they should experience your brand in a way that feels familiar, intentional, and immersive.

Custom murals and signage are two of the most powerful tools in your visual branding toolkit. Together, they transform blank walls and functional surfaces into opportunities to tell your brand story, reinforce customer trust, and inspire franchisee pride.
Explore our full offering of franchise wall mural solutions.

Designing Visual Identity Across Every Location

We help franchises implement scalable visual strategies that combine custom wall murals, branded signage, and environmental graphics to:

  • Unify the look and feel across every unit
  • Enhance the in-store experience through art and color
  • Use every surface — walls, windows, floors — as a brand canvas
  • Promote core values, history, or local flair

These elements work in harmony to shape how customers perceive your brand from the moment they walk in — without needing a single word.
If you're exploring murals for other commercial uses, check out our business wall murals page.

A Scalable Design System for Multi-Location Brands

Whether you're a growing restaurant franchise or a national fitness chain, we make it easy to deploy brand-consistent visuals at scale:

  • Modular mural design: Created to flex for different wall sizes and layouts
  • Pre-approved signage sets: Available for menus, hours, safety, and wayfinding
  • Brand portals: Custom-branded online pages where franchisees can view, customize, and order approved designs
  • Local customizations: Add regional imagery, city names, or unique callouts while maintaining brand integrity
  • Account management: A dedicated contact helps your franchisees navigate options and stay on-brand
  • Easy for franchisees - simplicity, speed, and support

Key take Away - The whole system translates to peace of mind for the franchisor.

Nationwide Fulfillment, Printing & Logistics — All Under One Roof - From a Single Partner

As part of Pixelwerx, a leading commercial printer, we offer more than murals. We provide full-service support to handle:

  • Wall murals (peel-and-stick, vinyl, commercial-grade)
  • Branded signage (wayfinding, decals, door vinyl, counter wraps)
  • National drop-shipping to each franchise unit
  • Installation or referrals
  • Bulk pricing and centralized invoicing

Your design files stay safe, your brand stays protected, and your locations stay consistent.

Examples of Franchise Branding in Action

  • A national smoothie chain used large-format murals and branded POS signage to create a unified look across 60+ stores, with local color adjustments.
  • A boutique gym franchise combined timeline murals with branded vinyl slogans and locker room decals to elevate their interiors and reinforce company values.
  • A pet grooming brand used cheerful murals and directional signage to make customer drop-off easier and more welcoming — no confusion, just brand clarity.

Franchise Frequently Asked Questions

Can I use the same mural and signage package across all my franchise locations?

Yes. We help you build a scalable visual system that can be resized and adjusted for various layouts — all while staying on-brand.

Can franchisees order signage and murals directly?

Absolutely. We can create a dedicated landing page or portal where your franchisees can choose from pre-approved assets, customize if allowed, and place their order.

Can murals and signage be customized for different locations?

Yes — we support partial customizations like city names, regional motifs, or store-specific messaging as long as they fall within your brand guidelines.

Do you offer other signage products beyond murals?

Yes! As part of Pixelwerx, we offer full-service commercial printing including window clings, decals, floor graphics, counter wraps, and more.

Can you handle fulfillment for multiple locations?

Yes. We offer national shipping, bulk pricing, and centralized project coordination for rollout campaigns or ongoing fulfillment.

Build a Scalable Branded Experience at Every Touchpoint

Your brand isn’t just a logo — it’s the feeling your customers get the moment they walk through the door. Let’s bring that feeling to life with murals and signage that scale with your franchise. Email us or give us a call at 888.558.0279. We are here to be your partner.